It was only a matter of time before this kind of restaurant opened up.
Out of the many repulsive things about air travel, airline food is probably one of the worst. But not for AirAsia. They are betting people love its food so much that it opened its first restaurant on Monday, offering the same menu it sells on flights.
It's not a gimmick, either: AirAsia, based in Malaysia, said it plans to open more than 100 restaurants globally within the next five years. The quick-service restaurant's first location is in a mall in Kuala Lumpur. It's called Santan, meaning coconut milk in Malay, which is the same branding AirAsia uses on its in-flight menus.
Entrees cost around $3 USD and AirAsia hopes its Asian-specific food will attract people over its western competitors. It's also part of the company's broader plan to become a lifestyle brand. Good Luck with that.
For more on this story check out today's bonus segment with Len and Michael...